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10 Tips For a Successful Ecommerce Website

If you’re in the process of designing an ecommerce website, then you’ll want to ensure that your site is a success, and that you attract visitors and convert them into customers.
Here’s what you need to know.
1. Your website will need to be easy to navigate, so that visitors can find the sections and products they are looking for. You don’t want to make people have to hunt for things they want to buy.
2. It should be easy for visitors to find the products they’re looking for. Make sure that your categories are what your visitors are expecting to find. Split your products up into sections to make it easy for visitors to find what they need. Depending on what products you sell, you might need to categorise by colours, prices, specifications, ages, sizes, manufacturer, and usage. The easier it is for people to choose what they want, they more likely they are to buy.
3. Your search function needs to work well, and be sophisticated enough to deal with spelling mistakes for popular products or brands. You might want your visitors to be able to search in various categories, or search by feature or other criteria too.
4. Using emotional text to appeal to your visitors will also encourage them to buy form you. You’ll want to explain why they need your products, and what benefits they offer, as well as the features. Everyone know what an MP3 player is, but do prospective buyers know that they can listen to any of their entire music collection whilst on the bus, watch videos on the train, or learn another language using a podcast whilst at the gym? A designer dress isn’t just more expensive than one from a high street store, it’s buying into a lifestyle, or living like a celebrity, for example.
5. Calls to action are important too so that your visitors know what to do next. Tell them to “buy now”, or “call for best price”, or “sign up for special offers”. Don’t just assume that your visitors will know what to do next.
6. Ensure that you use high quality images so that your visitors can see your products. You might want to be able to zoom in on your products, or show aspects in more detail, or have a 360° view.
7. Make sure that you include the details that your customers need to know. If size or weight is important then include it. What information do you need before you buy similar products? How much help do you need if buying unfamiliar products? Not everyone will know your products and industry like you do.
8. It needs to be easy to add products to the basket and to checkout. You might want to allow returning customers to buy with one click, or have the products sent to them on a recurring basis. Why not look at your Analytics stats to see what percentage of visitors abandon their sale at the checkout stage? You might be surprised.
9. Don’t forget to include other products to cross sell and up sell. You’ll want to encourage laptop buyers to purchase cables, cases and a printer, and TV buyers might want a stand, DVD player, or batteries for the remote control. Let people know what they can have for different prices too, “for just £50 more you can have…” to encourage people to get a better product for not much more, and to spend more on your website.
10. Ensure that your customers know that your website is secure, and that they can trust you. Make sure that your “About Us” page inspires confidence, and that your delivery information is easy to find, in order to inspire confidence and encourage visitors to buy from you.
Now you know more about how to improve your conversion rates and turn more visitors into customers, why not make sure your website is appealing to your target audience.…

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The Significance of Prom Dress

To express the uniqueness, a prom dress is worn and it reflects the status symbol. Based on the historical evidence, the very first prom appeared in the later part of 1800s. The prom dresses turned out to be the official stamp on the culture of America during the years of 1950s. During Eisenhower epoch, prom dresses appeared to highlight the hourglass figure of a girl. Tulle or lace was normally used to make Ballerina-length skirts and it is expanded from nipped waists. There were the heart-shaped bodices that introduced the breasts in front and center. Similarly, the swan-typed necks were normally left uncovered. To provide the innocence to the dresses, the palettes used to bend to pastels.

An accurate example of the typical prom dress during the year of the 1950s can be the Edith Head’s strapless gown and Elizabeth Taylor wore it in A Place in the Sun. The teens around the place were inspired by the bond bodice, white tulle skirt and green satin. In the 1960s, the prom dress started declining slightly. There were no inventions of skirts with billowed tulle and satin. The dresses became straight often and it made the body slim. The fabrics were mostly rotating with taffeta and stain mostly. The necklines were seldom low and there was a monochromatic appearance that appended the normal stylishness. The prom dress of this epoch took an indication from Jackie O and strove to the ladylike shapes. Though there was the revolution, the culture of prom dress revolved with the feminineness.

The prom dress of 1970s diverged slightly from the appearance of the late 60s. There was less emphasis on the stylishness and there was the concentration on the casualness of bohemian. The popularity of monochromatic dresses still existed. The skirts were frequently long and billowy to flatter the Farrah Fawcett hair. The prom dress of 1980s was sometimes short or long; however, these always come out puffed sleeves, vivid colors and sweetheart necklines. The prom dresses in 80s link the cultural mood. The proms became bigger than the status of life and it turned out to be fixed scenario in many movies of teenagers. The ruffled shoulders along with the necklines of the grandiose dresses mirror the trendy fashion. A modern engage the Empire Waist dress. The landscape of prom is difficult to define. According to the ideas of some fashion fortune-tellers, there is to be the comeback of hourglass appearance of Elizabeth Taylor.

Some others consider that the fashions and styles of 1980s for Prom dress are to be introduced again into the mainstream. Whatever the fashion oracles consider, the prom dress today brings the adaptable creation. There are some easy guidelines that the different cuts. There is an empire cut having higher waistline clinching beneath the bust usually. Sheath is a dress for confident and daring individuals and it is ideal for tall and slender figures. However, it cannot be suitable for them who prefer dancing. Tea-length throws back to the ballerina appearance of 1950s. This dress is a knee-height or the shin-length dress for the girls that prefer showing a little leg on the fantastic night.…

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The Power of “V” Into Designer Clothing Industry

Well, I know you are not quite relate into my topic title today which is the power of “V” into designer clothing industry. This topic is relates into the designer brands who are the initials are starts with letter V. This is a total fashion archive when you will know all about fashion designers and their designer clothes brands and lines.
So, as the continuation of my previous topics about the networks of designer clothing brands into the fashion industry, I’m now on the fashion trivia where I can feature out lot of worldwide top Fashion Designers and their Designer Clothing lines for the benefits of fashionista searchers who wants to know what is happening on the fashion world nowadays.
The Power of “V” stands for the five top Designers brands or Fashion Designers which is well known and respected into fashion industry as well as into whole wide world fashion networks. The power of “V” are Versace, Victoria’s Secret, Vivienne Westwood, Via Spiga, and Viviana Soppeno. These are the prime power designer clothing lines that contribute lot of high quality fashion apparels that loved by lot of fashionistas in every fashion cities. Their attributes to fashion industry is now a great trends from the past up to the future.
Let us give wave into tremendous power of “V” designer brands that lights up our colorful fashion statements. Let’s see every pieces they made that enjoys now by models and fashion personalities. This might be a great access to know something about these designer brands. And learn something about knowledge that we can pick up in this blog content.
Here are some excerpt for the power of “V” fashion designers:
Versace
As a young boy, Gianni Versace worked as an apprentice at his family’s dressmaking business; it was there that that the future world-famous fashion designer learned to design and make his own clothes, many of which were sold at his families store. By the time Gianni was 25 years old, he was creating expedient collections for some of the top fashion houses of that time period. By 1978, the young designer founded an Italian clothier he named after himself, and opened his first boutique; today, Versace has 81 boutiques all around the world. The company designs, markets and distributes a wide range of products including luxury clothing, accessories, cosmetics and fragrances, which fall under several brands of the Versace Group. Versace’s signature styles are a part of a wide range of styles that integrates the distinctive Versace Greek print of Medusa or the Greek Key Motif.
Victoria’s Secret
Alluring… Sexy… Glamorous… Innovative… Tempting Victoria’s Secret is the leading specialty retailer of lingerie and beauty products, dominating its world with modern, fashion-inspired collections, prestige fragrances and cosmetics, celebrated supermodels and world-famous runway shows.
Vivien Westwood
British designer Vivienne Westwood (born 1941) is often credited with being the creator of “punk fashions, ” among other trend-setting styles. Vivienne Westwood was born in Tinwhistle, England, in 1941. Following just one term at the Harrow Art School, Westwood left and trained to become a primary school teacher. She earned her living teaching until she crossed paths with Malcolm McLaren, the man behind the punk rock group The Sex Pistols.Under McLaren’s guidance and influence, Westwood slid into the world of youthful fashion, which reflected the turmoil of those rebellious times. She was responsible for mirroring and outfitting the social movements characterized by the growing segments of British population known as the Teddy Boys, Rockers, and, finally, the Punks.
Via Spiga
Via Spiga takes its name from a legendary street in Milan. Our shoes are steeped in a heritage of pure Italian designs, leathers and materials. Today’s Via Spiga delivers sleek and architecturally inspired styles, bringing luxury fashion within reach. The entire collection has a feel of ampul femininity, for women who like to command attention when they walk down the street as well as the street is not in Milan.
Viviana Soppeno
Argentine passport, but of Italian origin. Blood caliente to the rhythm of tango and creativity made in Italy. Here are the winning cocktail Viviana Soppeno, blonde stylist Argentina after years of working quietly exploded in the last parade of Milan women’s collection by March. The collection that was presented a spectacle more than a parade. Entangled pairs dancing the tango. Among these, the model girlfriend Valeria Mazza. Not bad for a first job ‘public’ Viviane who confesses a passion for pr??t-?�-porter. “I liked the idea of creating something more casual, wearable and even more marketable. I like to dress the most sportsmanship. ” And with clothes more ‘commercial’. Entrepreneurial choice, as well as style. Fashion rhymes with business, as well as art. Creativity linked to trade.…